The Handbook of Design Management, Rachel Cooper (Editor) The management of design has emerged as central to the operational and strategic options of any successful organization. The Handbook of Design Management presents a state-of-the-art overview of the subject - its methodologies, current debates, history and future Handbook covers the breadth of principles, methods and practices that shape design management across the different design disciplines. These theories and practices extend from the operational to the strategic, from the product to the organization together leading international scholars, the Handbook provides a guide to the latest research in the field. It also documents the shifts that have been taking place both in management and in design which have highlighted the value of design thinking and design education to organizations the first systematic overview of the subject - and offering a wide range of examples, insights and analysis - the Handbook is an invaluable resource for researchers and students in design and management, as well as for design practitioners and professional managers...

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The Handbook of Design Management, Rachel Cooper (Editor)

220646117
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Cod produs: 220646117

Specificatii The Handbook of Design Management, Rachel Cooper (Editor)

Cod produs: 220646117

An publicare

2011

Autor

Thomas Lockwood,Sabine Junginger,Rachel Cooper

Brand

BERG PUBL INC

Dimensiune (mm)

176 x 250

Format

Fizic

Gen

Design

Greutate

1361 g

ISBN / ISSN

9781847884886

Limba

Engleza

Numar pagini

544

Tip coperta

Cartonata

Subgen

Design grafic

Subiect principal

Design interior,Design exterior

Descriere produs

The management of design has emerged as central to the operational and strategic options of any successful organization. The Handbook of Design Management presents a state-of-the-art overview of the subject - its methodologies, current debates, history and future Handbook covers the breadth of principles, methods and practices that shape design management across the different design disciplines. These theories and practices extend from the operational to the strategic, from the product to the organization together leading international scholars, the Handbook provides a guide to the latest research in the field. It also documents the shifts that have been taking place both in management and in design which have highlighted the value of design thinking and design education to organizations the first systematic overview of the subject - and offering a wide range of examples, insights and analysis - the Handbook is an invaluable resource for researchers and students in design and management, as well as for design practitioners and professional managers...

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